Coca-Cola and Pepsi are two strong competitors who have been at war with each other for many years now. Their efforts to outdo each other and stand as the leading brand of soft drinks in the market, can be clearly seen in the ads. Both the companies have revived the designs of their cans from time to time, as a way of retaining their customers and boosting their sales. This infographic presents interesting facts about Coca-Cola and Pepsi cans.
Coca-Cola chose to go with a solid red design as a complete overhaul in 2007. In the same year Pepsi announced to introduce a new packaging design every three weeks. Diet Coke dedicates some space for creating heart disease awareness every year. Pepsi introduced its Throwback product by reviving the 1940s logo. In a move to help save the brand’s mascot polar bear, Coca-Cola released its first snow-white cans.
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